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5-Minute Read: How to Introduce Two People via Email

June 18, 2024

Picture showing person sending an introduction email to two people

Are you risking your professional reputation with sloppy email introductions? Introducing two people via email can be a powerful way to facilitate new connections, build relationships, and create opportunities for collaboration. But a careless approach can backfire, leading to awkward interactions and missed opportunities.

Using a double opt-in intro, where you obtain consent from both parties before making the introduction, is a courteous and respectful approach.

Don’t let a poorly executed introduction tarnish your image. Here’s a 5 minute guide to ensure your email introductions are effective and appreciated!


Understand the Context

Before you introduce two people via email, make sure you understand the reason behind the introduction and that both parties would benefit from the connection. Consider the following:

Purpose: What is the main goal of the introduction? Is it for business collaboration, networking, or a personal connection?

Relevance: How are the two people related in terms of interests, industry, or goals?

Consent: Always use a double opt-in introduction by asking both parties if they are open to beingintroduced. This shows respect for their time and preferences.


Craft a Clear and Concise Subject Line

Your subject line should be straightforward and informative. It should include both names and the word "Introduction" to make it clear. For example:

  • Introduction: John Smith and Jane Doe
  • Connecting John Smith with Jane Doe
  • Introducing Jane Doe to John Smith

Crafting effective subject lines is crucial as it sets the tone for the introductory email and ensures it gets the attention it deserves.


Start with a Warm Greeting

Begin your email with a friendly and polite greeting to both parties. Use their names to personalize the email:

  • Hi John and Jane

A good morning or a simple "Hi" followed by their names can make the introductory emails feel more personal and engaging.


Provide Context and Background

Briefly explain who you are and why you are making the introduction. Mention how you know each person and why you believe they should connect. This helps establish trust and credibility:

  • I hope this email finds you well. I wanted to provide a brief overview of each of you and introduce you both because I believe you have a lot in common and could benefit from knowing each other.

Including a quick description of each person ensures that the email introduction is informative and relevant.


Highlight Each Person’s Key Attributes

Give a brief but specific professional introduction of each person, highlighting their relevant experience, interests, or achievements. This sets the stage for why the connection is valuable:

  • John, Jane is a talented graphic designer with over 10 years of experience working on high-profile projects. She has a keen eye for detail and a passion for innovative design.
  • Jane, John is a marketing strategist who has successfully led multiple campaigns in the tech industry. He is known for his creative approach and strategic thinking.

This not only provides context but also shows respect for their professional achievements.


Suggest a Follow-Up

Encourage them to take the next step. You can suggest a phone call, meeting, or simply an email exchange to get the conversation started:

  • I believe you two could have a lot to discuss, especially regarding potential collaborations in your fields. Feel free to connect directly and see how you might be able to help each other. For any further details or questions, please don't hesitate to reach out in future emails.

Suggesting a follow-up in your email intros makes it easier for the recipients to take action.


Close with a Polite Sign-Off

End your email with a courteous closing statement, emphasizing proper email etiquette and expressing your hope for a successful connection. Offer your assistance if needed:

  • I’m happy to facilitate further if necessary. Wishing you both a productive and engaging conversation!
    Best regards,
    [Your Name]

A polite sign-off with "best regards" ensures your introductory email ends on a professional note.


Proofread Before Sending

Double-check your email for any typos or errors. Make sure the tone is professional yet friendly, and that all information is accurate.


Use Matchmaking Technology To Make Introductions More Efficient

If you want to make your introductions even more efficient try using matching and introduction tools, like SmartMatchApp. This introduction tool automates the double opt-in intro process so both parties give their green light before any contact is made.

Picture showing matchmaking and introduction technology that is allowing a person to send introduction email more efficiently

It has automated email introduction, tracks email threads, manages recipient fields and more. SmartMatchApp can do bulk intros, gives you analytics on your intro success and integrates with your email platform!

By using this technology you save time and make sure your intros are not only effective but also respectful of everyone’s preferences and privacy. Get started with SmartMatchApp for free by clicking here.


Example of Email Introduction Template

Subject line: Introduction: John Smith and Jane Doe

Hi John and Jane,

I hope this email finds you well. I wanted to introduce you both because I believe you have a lot in common and could benefit from knowing each other.

John, Jane is a talented graphic designer with over 10 years of experience working on high-profile projects. She has a keen eye for detail and a passion for innovative design.

Jane, John is a marketing strategist who has successfully led multiple campaigns in the tech industry. He is known for his creative approach and strategic thinking.

I believe you two could have a lot to discuss, especially regarding potential collaborations in your fields. Feel free to connect directly and see how you might be able to help each other.

I’m happy to facilitate further if necessary. Wishing you both a productive and engaging conversation!

To keep the email thread manageable, I'll bow out now and let you continue the conversation directly.

Best regards,
[Your Name]


Additional Tips for Proper Email Etiquette

  • Be Respectful of Time: Keep the email concise and to the point to respect both parties’ time.
  • Follow Up: Check in with both parties after a week or so to see if the introduction was successful.
  • Be Mindful of Privacy: Do not share personal contact information without permission.
  • Right and Wrong Ways: Understand the right and wrong ways of making email introductions. Following proper email etiquette is crucial to avoid awkward or compromising situations.

Using a double opt-in approach for your email introductions ensures that both parties are comfortable and interested in connecting, making the introduction more effective and appreciated. Whether you're sending an introductory email for professional relationships or personal connections, these tips and templates can help you make a positive and impactful introduction.


FAQ

 

What is an email introduction?

An email introduction is a message sent to connect two or more individuals who may benefit from knowing each other. It typically includes a brief explanation of who each person is, their relevant backgrounds, and why they should connect. The goal is to facilitate a meaningful connection, often for professional networking, collaboration, or mutual interests. An effective email introduction is clear, concise, and respectful of each person's time and preferences.

How do you introduce two people in an email?

To introduce two people in an email, first obtain consent from both parties to ensure they are open to the introduction. Then, craft a clear and concise subject line. Start with a warm greeting and briefly explain who you are and why you're making the introduction. Highlight each person's key attributes and how they might benefit from knowing each other. Finally, encourage them to connect directly and offer your assistance if needed.

How do you mention two people in an email?

To mention two people in an email, start by finding their email addresses. Begin the email by wishing them a good day and mentioning their first names in the body of the email. Follow this by referring to their titles. After that, use a comma to separate each subsequent name. This approach ensures clarity and respect for each recipient.

How do I introduce two people via LinkedIn?

To introduce two people via LinkedIn, first get their consent. Then, create a group message with both individuals. Start with a friendly greeting, briefly explain who you are, and state why you're making the introduction. Highlight each person's key attributes and suggest they connect directly.


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